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Welcome to the eCommerce Growth marketing blog

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The Ultimate Guide to Ecommerce Conversion Funnel Optimization

The Ultimate Guide to Ecommerce Conversion Funnel Optimization

The numbers are in. Ecommerce represents a huge opportunity at the moment, with Statista predicting a 246.15% increase in global ecommerce sales between 2014 and 2021, from $1.3 trillion to $4.5 trillion in total. But whether you’re a new seller…

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How to Build an Email Marketing Funnel that Drives Massive ROI

How to Build an Email Marketing Funnel that Drives Massive ROI

All hail the humble email. It may not be as trendy as Snapchat and Instagram, or as flashy as PPC ads, but it is quietly getting things done. It’s effective, powerful, and consistent. And in the digital marketing age, that’s…

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30 Must-Do Post-Publication Content Promotion Tactics

30 Must-Do Post-Publication Content Promotion Tactics

Writing content can be one of the most time-consuming marketing tactics, but it’s just a small part of an effective content marketing strategy. In fact, it’s a common position that marketers should spend more time on content promotion over writing.…

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How to Reduce Mobile App User Churn: 5 Strategies for Success

How to Reduce Mobile App User Churn: 5 Strategies for Success

When it comes to your customers, few things are worse than churn. Never having a customer? That’s obviously less than ideal. But having a paying customer cut ties and leave you? That’s rejection. That stings. You’ve invested time, energy, and…

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How Efficient is Your Digital Marketing Spend?

How Efficient is Your Digital Marketing Spend?

Welcome to the new frontier: the online channels and tactics you use to reach people around the corner and across the globe. Social media, email, PPC, and content are the digital arenas where savvy brands battle for supremacy. It’s a…

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